{"id":14094,"date":"2022-05-02T09:27:00","date_gmt":"2022-05-02T09:27:00","guid":{"rendered":"https:\/\/www.territory-influence.com\/project\/nano-micro-influencerinnen-fuer-beeline\/"},"modified":"2023-07-06T09:32:23","modified_gmt":"2023-07-06T09:32:23","slug":"nano-micro-influencerinnen-fuer-beeline","status":"publish","type":"project","link":"https:\/\/www.territory-influence.com\/de\/project\/nano-micro-influencerinnen-fuer-beeline\/","title":{"rendered":"Nano &#038; Micro Influencer:innen f\u00fcr Beeline"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8220;1&#8243; admin_label=&#8220;Hero&#8220; _builder_version=&#8220;4.16&#8243; background_color=&#8220;#FF4E00&#8243; background_image=&#8220;https:\/\/www.territory-influence.com\/wp-content\/uploads\/2020\/12\/circle-background-pattern.png&#8220; custom_margin=&#8220;||39px|||&#8220; custom_padding=&#8220;67px|0px|70.2px|0px|false|false&#8220; animation_style=&#8220;zoom&#8220; animation_intensity_zoom=&#8220;4%&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; animation_style=&#8220;slide&#8220; animation_direction=&#8220;top&#8220; animation_intensity_slide=&#8220;3%&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_text _builder_version=&#8220;4.16.0&#8243; text_font=&#8220;Roboto|500||on|||||&#8220; text_text_color=&#8220;#353740&#8243; text_font_size=&#8220;16px&#8220; custom_margin=&#8220;||19px|||&#8220; animation_style=&#8220;slide&#8220; animation_direction=&#8220;bottom&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<p>NANO &amp; MICRO INFLUENCER AKTIVIERUNG<\/p>\n<p>[\/et_pb_text][et_pb_text module_class=&#8220;tt-white&#8220; _builder_version=&#8220;4.16&#8243; text_font=&#8220;||||||||&#8220; header_font=&#8220;Roboto|900||on|||||&#8220; header_text_color=&#8220;#ffffff&#8220; header_font_size=&#8220;50px&#8220; header_line_height=&#8220;1.1em&#8220; custom_margin=&#8220;|||&#8220; animation_style=&#8220;fade&#8220; header_font_size_last_edited=&#8220;off|desktop&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h1>Case Study<br \/><tt-underline><\/tt-underline>BEELINE &#8211; SIX ONLINE SHOP<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; admin_label=&#8220;Case Study Text&#8220; _builder_version=&#8220;4.16&#8243; min_height=&#8220;101.4px&#8220; custom_margin=&#8220;106px|||||&#8220; custom_padding=&#8220;110px||18px|||&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; custom_margin=&#8220;-132px|auto|-80px|auto||&#8220; custom_padding=&#8220;0px||0px|||&#8220; hover_enabled=&#8220;0&#8243; global_colors_info=&#8220;{}&#8220; sticky_enabled=&#8220;0&#8243;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text _builder_version=&#8220;4.16.0&#8243; _module_preset=&#8220;default&#8220; text_font=&#8220;Roboto|500|||||||&#8220; text_font_size=&#8220;16px&#8220; header_font=&#8220;Roboto|900|||||||&#8220; header_font_size=&#8220;45px&#8220; header_2_font=&#8220;Roboto|900|||||||&#8220; header_2_font_size=&#8220;30px&#8220; min_height=&#8220;106.4px&#8220; custom_margin=&#8220;||0px|||&#8220; custom_padding=&#8220;0px||41px|||&#8220; link_option_url_new_window=&#8220;on&#8220; hover_enabled=&#8220;0&#8243; global_colors_info=&#8220;{}&#8220; sticky_enabled=&#8220;0&#8243;]<\/p>\n<div class=\"item-padd-mob section-text text-block \">\n<div class=\"simple-text md\">\n<p>Wir schafften Aufmerksamkeit f\u00fcr den neuen Six Online Shop mit insgesamt 1.000 Nano Influencer:innen und 6 Micro Influencer:innen, die ihre Produkterfahrungen auf Instagram und TikTok teilten.<\/p>\n<p>&nbsp;<\/p>\n<h2>1.000 Nano &amp; 6 Micro Influencer:innen mit inspirierendem &amp; authentischen Content<\/h2>\n<p>Die Markenbotschafter:innen hatten die M\u00f6glichkeit, aus einer breiten Palette von Ohrringen, Halsketten, Haarschmuck, Piercings und vielen anderen Schmuckst\u00fccken zu w\u00e4hlen. Jede:r von ihnen hat anschlie\u00dfend inspirierenden sowie nutzergenerierten Content f\u00fcr die sozialen Medien erstellt. Ein besonderer Fokus lag dabei auf dem DIY-Adventskalender, der von den Micro Influencer:innen mit ihren Lieblingsartikeln zusammengestellt wurde.<\/p>\n<p>Schaue das untere Video an, um mehr \u00fcber die Ergebnisse zu erfahren!<\/p>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; make_equal=&#8220;on&#8220; use_custom_gutter=&#8220;on&#8220; gutter_width=&#8220;1&#8243; specialty=&#8220;on&#8220; padding_top_1=&#8220;0px&#8220; admin_label=&#8220;Work Section&#8220; module_class=&#8220; et_pb_specialty_fullwidth&#8220; _builder_version=&#8220;4.16&#8243; inner_width=&#8220;100%&#8220; inner_width_tablet=&#8220;100%&#8220; inner_width_phone=&#8220;&#8220; inner_width_last_edited=&#8220;on|desktop&#8220; inner_max_width=&#8220;100%&#8220; inner_max_width_tablet=&#8220;100%&#8220; inner_max_width_phone=&#8220;&#8220; inner_max_width_last_edited=&#8220;on|desktop&#8220; custom_padding=&#8220;0px|5.3%|0px|5%||&#8220; make_fullwidth=&#8220;on&#8220; locked=&#8220;off&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; padding_top__hover=&#8220;0px&#8220; parallax__hover=&#8220;off&#8220; parallax_method__hover=&#8220;on&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_code _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; custom_margin=&#8220;||7px||false|false&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_code][\/et_pb_column][et_pb_column type=&#8220;1_2&#8243; specialty_columns=&#8220;2&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; parallax__hover=&#8220;off&#8220; parallax_method__hover=&#8220;on&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_row_inner _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; min_height=&#8220;526.8px&#8220; custom_margin=&#8220;||-23px||false|false&#8220; custom_padding=&#8220;1px|||||&#8220; link_option_url=&#8220;https:\/\/www.youtube.com\/watch?v=vYnUeIQWJCU&#038;list=PLSnatYkHTGmFyrtsv-jnhB33OVYUlLP_c&#038;index=11&#8243; global_colors_info=&#8220;{}&#8220;][et_pb_column_inner saved_specialty_column_type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_image src=&#8220;https:\/\/www.territory-influence.com\/wp-content\/uploads\/2022\/04\/dsadsada.png&#8220; title_text=&#8220;dsadsada&#8220; url=&#8220;https:\/\/youtu.be\/zOUrKXZyF-Q&#8220; url_new_window=&#8220;on&#8220; _builder_version=&#8220;4.16.0&#8243; _module_preset=&#8220;default&#8220; custom_margin=&#8220;|||-484px||&#8220; custom_padding=&#8220;|545px||||&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; custom_margin=&#8220;-160px|||||&#8220; custom_padding=&#8220;||0px|||&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column_inner saved_specialty_column_type=&#8220;1_2&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; admin_label=&#8220;Fun Fact Section&#8220; _builder_version=&#8220;4.16&#8243; background_color=&#8220;#252422&#8243; custom_margin=&#8220;-109px|||||&#8220; custom_padding=&#8220;110px||35px|||&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row column_structure=&#8220;1_4,1_4,1_4,1_4&#8243; admin_label=&#8220;Fun Fact&#8220; _builder_version=&#8220;4.16&#8243; custom_margin=&#8220;|||&#8220; custom_padding=&#8220;60px||40px|||&#8220; animation_style=&#8220;zoom&#8220; animation_direction=&#8220;top&#8220; animation_intensity_zoom=&#8220;10%&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_number_counter title=&#8220;Personen&#8220; number=&#8220;11k+&#8220; percent_sign=&#8220;off&#8220; _builder_version=&#8220;4.16.0&#8243; title_font=&#8220;Roboto|700|||||||&#8220; title_text_color=&#8220;#ffffff&#8220; title_font_size=&#8220;18px&#8220; number_font=&#8220;Roboto|700|||||||&#8220; number_text_color=&#8220;#ffffff&#8220; number_font_size=&#8220;50px&#8220; number_line_height=&#8220;90px&#8220; animation_style=&#8220;zoom&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_number_counter title=&#8220;Nano Impressions&#8220; number=&#8220;1.9 Mio&#8220; percent_sign=&#8220;off&#8220; _builder_version=&#8220;4.16.0&#8243; title_font=&#8220;Roboto|700|||||||&#8220; title_text_color=&#8220;#ffffff&#8220; title_font_size=&#8220;18px&#8220; number_font=&#8220;Roboto|700|||||||&#8220; number_text_color=&#8220;#ffffff&#8220; number_font_size=&#8220;50px&#8220; number_line_height=&#8220;90px&#8220; animation_style=&#8220;zoom&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_number_counter title=&#8220;Weiterempfehlungsrate&#8220; number=&#8220;93 %&#8220; percent_sign=&#8220;off&#8220; _builder_version=&#8220;4.16.0&#8243; title_font=&#8220;Roboto|700|||||||&#8220; title_text_color=&#8220;#ffffff&#8220; title_font_size=&#8220;18px&#8220; number_font=&#8220;Roboto|700|||||||&#8220; number_text_color=&#8220;#ffffff&#8220; number_font_size=&#8220;50px&#8220; number_line_height=&#8220;90px&#8220; animation_style=&#8220;zoom&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=&#8220;1_4&#8243; _builder_version=&#8220;4.16&#8243; custom_padding=&#8220;|||&#8220; global_colors_info=&#8220;{}&#8220; custom_padding__hover=&#8220;|||&#8220;][et_pb_number_counter title=&#8220;Interaktionen auf TikTok &amp; IG&#8220; number=&#8220;8k+&#8220; percent_sign=&#8220;off&#8220; _builder_version=&#8220;4.16.0&#8243; title_font=&#8220;Roboto|700|||||||&#8220; title_text_color=&#8220;#ffffff&#8220; title_font_size=&#8220;18px&#8220; number_font=&#8220;Roboto|700|||||||&#8220; number_text_color=&#8220;#ffffff&#8220; number_font_size=&#8220;50px&#8220; number_line_height=&#8220;90px&#8220; animation_style=&#8220;zoom&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8220;1&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_row _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_column type=&#8220;4_4&#8243; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; global_colors_info=&#8220;{}&#8220;][et_pb_text module_class=&#8220;tt-black&#8220; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; header_font=&#8220;Roboto|900|||||||&#8220; header_text_align=&#8220;center&#8220; header_font_size=&#8220;35px&#8220; global_colors_info=&#8220;{}&#8220;]<\/p>\n<h1><tt-underline><\/tt-underline> TEILE AUF<\/h1>\n<p>[\/et_pb_text][et_pb_button button_url=&#8220;https:\/\/www.linkedin.com\/&#8220; url_new_window=&#8220;on&#8220; button_text=&#8220;LinkedIn&#8220; button_alignment=&#8220;center&#8220; _builder_version=&#8220;4.16&#8243; _module_preset=&#8220;default&#8220; custom_button=&#8220;on&#8220; button_bg_color=&#8220;#FF4E00&#8243; button_border_width=&#8220;8px&#8220; button_border_color=&#8220;#FF4E00&#8243; button_border_radius=&#8220;0px&#8220; button_font=&#8220;Roboto|700|||||||&#8220; button_icon=&#8220;&#x24;||divi||400&#8243; button_icon_color=&#8220;#ffffff&#8220; button_on_hover=&#8220;off&#8220; background_layout=&#8220;dark&#8220; custom_margin=&#8220;-21px|||||&#8220; global_colors_info=&#8220;{}&#8220;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Der neue SIX Online-Shop hat durch den Content von Nanos und Macros auf Instagram und TikTok viel Aufmerksamkeit bekommen.<\/p>\n","protected":false},"author":19,"featured_media":13484,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[180],"project_tag":[],"class_list":["post-14094","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-beauty-de"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project\/14094","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/comments?post=14094"}],"version-history":[{"count":13,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project\/14094\/revisions"}],"predecessor-version":[{"id":25583,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project\/14094\/revisions\/25583"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/media\/13484"}],"wp:attachment":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/media?parent=14094"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project_category?post=14094"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project_tag?post=14094"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}