{"id":6447,"date":"2021-03-23T10:30:20","date_gmt":"2021-03-23T10:30:20","guid":{"rendered":"https:\/\/www.territory-influence.com\/project\/nano-influencer-aktivatierung-fuer-granions-de-chrome\/"},"modified":"2021-03-23T11:01:06","modified_gmt":"2021-03-23T11:01:06","slug":"nano-influencer-aktivatierung-fuer-granions-de-chrome","status":"publish","type":"project","link":"https:\/\/www.territory-influence.com\/de\/project\/nano-influencer-aktivatierung-fuer-granions-de-chrome\/","title":{"rendered":"Nano Influencer Aktivierung f\u00fcr Granions de Chrome"},"content":{"rendered":"

[et_pb_section fb_built=“1″ admin_label=“Hero“ _builder_version=“4.7.4″ background_color=“#FF4E00″ background_image=“https:\/\/www.territory-influence.com\/wp-content\/uploads\/2020\/12\/circle-background-pattern.png“ custom_padding=“67px|0px|67.1875px|0px|false|false“ animation_style=“zoom“ animation_intensity_zoom=“4%“][et_pb_row _builder_version=“4.7.4″ custom_padding=“|||“ animation_style=“slide“ animation_direction=“top“ animation_intensity_slide=“3%“][et_pb_column type=“4_4″ _builder_version=“3.25″ custom_padding=“|||“ custom_padding__hover=“|||“][et_pb_text _builder_version=“4.9.1″ text_font=“Roboto|500||on|||||“ text_text_color=“#353740″ text_font_size=“16px“ custom_margin=“||19px|||“ animation_style=“slide“ animation_direction=“bottom“ hover_enabled=“0″ locked=“off“ sticky_enabled=“0″]NANO INFLUENCER[\/et_pb_text][et_pb_text module_class=“tt-white“ _builder_version=“4.9.1″ text_font=“||||||||“ header_font=“Roboto|900||on|||||“ header_text_color=“#ffffff“ header_font_size=“50px“ header_line_height=“1.1em“ custom_margin=“|||“ animation_style=“fade“ header_font_size_last_edited=“off|desktop“ locked=“off“]<\/p>\n

Case Study
GRANIONS DE CHROME<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ admin_label=“Case Study Text“ _builder_version=“3.22″ custom_margin=“|||“ custom_padding=“110px||18px|||“][et_pb_row _builder_version=“4.7.4″ _module_preset=“default“ custom_padding=“0px|||||“][et_pb_column type=“4_4″ _builder_version=“4.7.4″ _module_preset=“default“][et_pb_text _builder_version=“4.9.1″ _module_preset=“default“ text_font=“Roboto|500|||||||“ text_font_size=“16px“ header_font=“Roboto|900|||||||“ header_font_size=“45px“ header_2_font=“Roboto|900|||||||“ header_2_font_size=“30px“ hover_enabled=“0″ sticky_enabled=“0″]<\/p>\n

\n
\n
\n
\n

Im Sommer 2019 starteten wir eine Gesundheitskampagne, bei der wir die Nahrungserg\u00e4nzungsmittel der Granions Laboratories mit echten Produkterfahrungen offline & online bekannt machen wollten. Daf\u00fcr haben Frauen ausgew\u00e4hlt, die sich sehr f\u00fcr ihr eigenes Wohlbefinden interessieren und bereits K\u00e4uferinnen von Naturprodukten sind. Sie alle sind aktive und engagierte Mitglieder unserer trnd.fr-Community – was bedeutet, dass sie nicht f\u00fcr ihre Missionen bezahlt wurden.<\/p>\n

 <\/p>\n<\/div>\n<\/div>\n

\n
\n

Eine neue Sommerroutine, die offline und online viel Aufmerksamkeit bekam.<\/strong><\/h2>\n<\/div>\n<\/div>\n
\n
\n

Nach einem Monat Produktschulung und -erfahrung bef\u00fcrworteten 97 % der Influencer die neue Gesundheitsroutine. Sie waren von der Effizienz \u00fcberzeugt, denn 80 % sp\u00fcrten einen Unterschied in ihrem Wohlbefinden und 83 % von ihnen bereits nach 15 Tagen. Die Routine stellte „auf nat\u00fcrliche Weise das Gleichgewicht ihres Organismus wieder her“. Dieses positive Gef\u00fchl verbreitete sich \u00fcber Offline Gespr\u00e4che und Inhalte in den sozialen Medien, sowie in Blogs, Foren und vielen weiten Kan\u00e4len.
<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ make_equal=“on“ use_custom_gutter=“on“ gutter_width=“1″ specialty=“on“ padding_top_1=“0px“ admin_label=“Work Section“ module_class=“ et_pb_specialty_fullwidth“ _builder_version=“3.22″ inner_width=“100%“ inner_width_tablet=“100%“ inner_width_phone=““ inner_width_last_edited=“on|desktop“ inner_max_width=“100%“ inner_max_width_tablet=“100%“ inner_max_width_phone=““ inner_max_width_last_edited=“on|desktop“ custom_padding=“0px|5%|0px|5%“ make_fullwidth=“on“ locked=“off“][et_pb_column type=“1_2″ _builder_version=“3.25″ custom_padding=“|||“ padding_top__hover=“0px“ parallax__hover=“off“ parallax_method__hover=“on“ custom_padding__hover=“|||“][et_pb_image src=“https:\/\/www.territory-influence.com\/wp-content\/uploads\/2021\/03\/Case-Study-1-8.jpg“ alt=“Granions de chrome“ title_text=“Granions de chrome“ force_fullwidth=“on“ align_tablet=“center“ align_phone=““ align_last_edited=“on|desktop“ _builder_version=“4.9.1″ animation_style=“flip“ animation_direction=“right“ animation_intensity_flip=“30%“ animation_starting_opacity=“100%“ hover_enabled=“0″ box_shadow_style=“preset7″ box_shadow_horizontal=“0px“ box_shadow_vertical=“0px“ box_shadow_spread=“10px“ box_shadow_color=“#ffffff“ sticky_enabled=“0″][\/et_pb_image][\/et_pb_column][et_pb_column type=“1_2″ specialty_columns=“2″ _builder_version=“3.25″ custom_padding=“|||“ parallax__hover=“off“ parallax_method__hover=“on“ custom_padding__hover=“|||“][et_pb_row_inner _builder_version=“3.25″ custom_padding=“0px||0px|“][et_pb_column_inner saved_specialty_column_type=“1_2″ _builder_version=“3.25″ custom_padding=“|||“ parallax__hover=“off“ parallax_method__hover=“on“ custom_padding__hover=“|||“][et_pb_image src=“https:\/\/www.territory-influence.com\/wp-content\/uploads\/2021\/03\/Featured-Image-8.jpg“ alt=“Granions de chrome x Territory Influence“ title_text=“Granions de chrome x Territory Influence“ force_fullwidth=“on“ align_tablet=“center“ align_phone=““ align_last_edited=“on|desktop“ _builder_version=“4.9.1″ animation_style=“flip“ animation_direction=“bottom“ animation_intensity_flip=“30%“ animation_starting_opacity=“100%“ hover_enabled=“0″ box_shadow_style=“preset7″ box_shadow_horizontal=“0px“ box_shadow_vertical=“0px“ box_shadow_spread=“10px“ box_shadow_color=“#ffffff“ sticky_enabled=“0″][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner column_structure=“1_2,1_2″ _builder_version=“4.9.1″ custom_padding=“0px||0px|“ hover_enabled=“0″ sticky_enabled=“0″][et_pb_column_inner type=“1_2″ saved_specialty_column_type=“1_2″ _builder_version=“3.25″ custom_padding=“|||“ parallax__hover=“off“ parallax_method__hover=“on“ custom_padding__hover=“|||“][et_pb_image src=“https:\/\/www.territory-influence.com\/wp-content\/uploads\/2021\/03\/Case-Study-3-14.jpg“ alt=“granions de chrome“ title_text=“granions de chrome“ force_fullwidth=“on“ align_tablet=“center“ align_phone=““ align_last_edited=“on|desktop“ _builder_version=“4.9.1″ custom_padding=“||0px|||“ animation_style=“flip“ animation_intensity_flip=“30%“ animation_starting_opacity=“100%“ hover_enabled=“0″ box_shadow_style=“preset7″ box_shadow_horizontal=“0px“ box_shadow_vertical=“0px“ box_shadow_spread=“10px“ box_shadow_color=“#ffffff“ sticky_enabled=“0″][\/et_pb_image][\/et_pb_column_inner][et_pb_column_inner type=“1_2″ saved_specialty_column_type=“1_2″ _builder_version=“3.25″ custom_padding=“|||“ parallax__hover=“off“ parallax_method__hover=“on“ custom_padding__hover=“|||“][et_pb_image src=“https:\/\/www.territory-influence.com\/wp-content\/uploads\/2021\/03\/Case-Study-3-15.jpg“ alt=“granions de chrome“ title_text=“granions de chrome“ force_fullwidth=“on“ align_tablet=“center“ align_phone=““ align_last_edited=“on|desktop“ _builder_version=“4.9.1″ animation_style=“flip“ animation_direction=“top“ animation_intensity_flip=“30%“ animation_starting_opacity=“100%“ hover_enabled=“0″ box_shadow_style=“preset7″ box_shadow_horizontal=“0px“ box_shadow_vertical=“0px“ box_shadow_spread=“10px“ box_shadow_color=“#ffffff“ sticky_enabled=“0″][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=“1″ admin_label=“Fun Fact Section“ _builder_version=“4.7.4″ background_color=“#252422″ custom_margin=“-126px|||||“ custom_padding=“110px||50px|||“][et_pb_row column_structure=“1_4,1_4,1_4,1_4″ admin_label=“Fun Fact“ _builder_version=“3.25″ custom_margin=“|||“ custom_padding=“60px||40px|||“ animation_style=“zoom“ animation_direction=“top“ animation_intensity_zoom=“10%“][et_pb_column type=“1_4″ _builder_version=“3.25″ custom_padding=“|||“ custom_padding__hover=“|||“][et_pb_number_counter title=“Nano Influencer“ number=“500″ percent_sign=“off“ _builder_version=“4.9.1″ title_font=“Roboto|700|||||||“ title_text_color=“#ffffff“ title_font_size=“18px“ number_font=“Roboto|700|||||||“ number_text_color=“#ffffff“ number_font_size=“50px“ number_line_height=“90px“ animation_style=“zoom“ hover_enabled=“0″ sticky_enabled=“0″][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=“1_4″ _builder_version=“3.25″ custom_padding=“|||“ custom_padding__hover=“|||“][et_pb_number_counter title=“Offline Reach“ number=“82 000″ percent_sign=“off“ _builder_version=“4.9.1″ title_font=“Roboto|700|||||||“ title_text_color=“#ffffff“ title_font_size=“18px“ number_font=“Roboto|700|||||||“ number_text_color=“#ffffff“ number_font_size=“50px“ number_line_height=“90px“ animation_style=“zoom“ hover_enabled=“0″ sticky_enabled=“0″][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=“1_4″ _builder_version=“3.25″ custom_padding=“|||“ custom_padding__hover=“|||“][et_pb_number_counter title=“Online Reach“ number=“640 000″ percent_sign=“off“ _builder_version=“4.9.1″ title_font=“Roboto|700|||||||“ title_text_color=“#ffffff“ title_font_size=“18px“ number_font=“Roboto|700|||||||“ number_text_color=“#ffffff“ number_font_size=“50px“ number_line_height=“90px“ animation_style=“zoom“ hover_enabled=“0″ sticky_enabled=“0″][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=“1_4″ _builder_version=“3.25″ custom_padding=“|||“ custom_padding__hover=“|||“][et_pb_number_counter title=“Influencer Content“ number=“1 000″ percent_sign=“off“ _builder_version=“4.9.1″ title_font=“Roboto|700|||||||“ title_text_color=“#ffffff“ title_font_size=“18px“ number_font=“Roboto|700|||||||“ number_text_color=“#ffffff“ number_font_size=“50px“ number_line_height=“90px“ animation_style=“zoom“ hover_enabled=“0″ sticky_enabled=“0″][\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ _builder_version=“4.7.4″ _module_preset=“default“][et_pb_row _builder_version=“4.7.4″ _module_preset=“default“][et_pb_column type=“4_4″ _builder_version=“4.7.4″ _module_preset=“default“][et_pb_text module_class=“tt-black“ _builder_version=“4.7.4″ _module_preset=“default“ header_font=“Roboto|900|||||||“ header_text_align=“center“ header_font_size=“35px“]<\/p>\n

SHARE ON<\/h1>\n

[\/et_pb_text][et_pb_button button_url=“https:\/\/www.linkedin.com\/“ url_new_window=“on“ button_text=“LinkedIn“ button_alignment=“center“ _builder_version=“4.7.7″ _module_preset=“default“ custom_button=“on“ button_bg_color=“#FF4E00″ button_border_width=“8px“ button_border_color=“#FF4E00″ button_border_radius=“0px“ button_font=“Roboto|700|||||||“ button_icon=“%%3%%“ button_icon_color=“#ffffff“ button_on_hover=“off“ background_layout=“dark“ custom_margin=“-21px|||||“][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

NANO INFLUENCERCase StudyGRANIONS DE CHROME Im Sommer 2019 starteten wir eine Gesundheitskampagne, bei der wir die Nahrungserg\u00e4nzungsmittel der Granions Laboratories mit echten Produkterfahrungen offline & online bekannt machen wollten. Daf\u00fcr haben Frauen ausgew\u00e4hlt, die sich sehr f\u00fcr ihr eigenes Wohlbefinden interessieren und bereits K\u00e4uferinnen von Naturprodukten sind. Sie alle sind aktive und engagierte Mitglieder unserer […]<\/p>\n","protected":false},"author":19,"featured_media":5667,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[182],"project_tag":[],"class_list":["post-6447","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-health-care-de"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project\/6447","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/comments?post=6447"}],"version-history":[{"count":0,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project\/6447\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/media\/5667"}],"wp:attachment":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/media?parent=6447"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project_category?post=6447"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project_tag?post=6447"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}