{"id":6467,"date":"2021-03-23T10:44:18","date_gmt":"2021-03-23T10:44:18","guid":{"rendered":"https:\/\/www.territory-influence.com\/project\/nano-micro-influencer-fuer-pixpax-by-kodak\/"},"modified":"2021-03-23T10:44:21","modified_gmt":"2021-03-23T10:44:21","slug":"nano-micro-influencer-fuer-pixpax-by-kodak","status":"publish","type":"project","link":"https:\/\/www.territory-influence.com\/de\/project\/nano-micro-influencer-fuer-pixpax-by-kodak\/","title":{"rendered":"Nano & Micro Influencer f\u00fcr PixPax by Kodak"},"content":{"rendered":"

[et_pb_section fb_built=“1″ admin_label=“Hero“ _builder_version=“4.7.4″ background_color=“#FF4E00″ background_image=“https:\/\/www.territory-influence.com\/wp-content\/uploads\/2020\/12\/circle-background-pattern.png“ custom_padding=“67px|0px|67.1875px|0px|false|false“ animation_style=“zoom“ animation_intensity_zoom=“4%“][et_pb_row _builder_version=“4.7.4″ custom_padding=“|||“ animation_style=“slide“ animation_direction=“top“ animation_intensity_slide=“3%“][et_pb_column type=“4_4″ _builder_version=“3.25″ custom_padding=“|||“ custom_padding__hover=“|||“][et_pb_text _builder_version=“4.9.1″ text_font=“Roboto|500||on|||||“ text_text_color=“#353740″ text_font_size=“16px“ custom_margin=“||19px|||“ animation_style=“slide“ animation_direction=“bottom“ locked=“off“]NANO & MICRO INFLUENCER[\/et_pb_text][et_pb_text module_class=“tt-white“ _builder_version=“4.9.1″ text_font=“||||||||“ header_font=“Roboto|900||on|||||“ header_text_color=“#ffffff“ header_font_size=“50px“ header_line_height=“1.1em“ custom_margin=“|||“ animation_style=“fade“ header_font_size_last_edited=“off|desktop“ locked=“off“]<\/p>\n

Case Study
PIXPAX BY KODAK<\/h1>\n

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DIm Fr\u00fchjahr 2019 f\u00fchrten wir online eine Influencer Kampagne durch, die die Bekanntheit und Sichtbarkeit der PixPax-Anwendung auf Basis positiver Erfahrungen mit Fotobestellungen erh\u00f6hen sollte. Daf\u00fcr wurden 500 Nano & Micro Influencer – 100% Millenials durchschnittlich 28 Jahren alt – aus unserer engagierten trnd.fr-Community aktiviert. 91% von ihnen waren Frauen, die sehr aktiv auf Social Media sind und gerne mit ihren Smartphone fotografierten. 73% druckten auch regelm\u00e4\u00dfig ihre Bilder aus. Das gesamte Nano-Team war begeistert von diesem von Kodak Alaris eingef\u00fchrten Service.<\/p>\n

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Bunt und viral: Eine erfolgreiche Kampagne auf Instagram.<\/strong><\/h2>\n<\/div>\n<\/div>\n
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Nachdem das Produkt 3 Wochen getestet wurde, gaben 77% der PixPax Influencern an, dass sie die die Fotobestellung in Zukunft wieder nutzen werden. 91% der Influencer, die vorher ein konkurrierendes Produkt nutzten, empfahlen schlie\u00dflich auch PixPax. Sie wurden \u00fcberzeugt von dem Service, dem \u00f6kologischen Aspekts der Marke, der Qualit\u00e4t der Bilder und der „fairen“ Preisgestaltung. Sie wurden auch von dem Slogan „PixPax, f\u00fcr Vintage, umweltfreundliche, stilvolle und preiswerte Fotos“ begeistert – was ist den \u00fcber 770 authentischen Inhalten auf Social Media sichtbar wurde.
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SHARE ON<\/h1>\n

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NANO & MICRO INFLUENCERCase StudyPIXPAX BY KODAK DIm Fr\u00fchjahr 2019 f\u00fchrten wir online eine Influencer Kampagne durch, die die Bekanntheit und Sichtbarkeit der PixPax-Anwendung auf Basis positiver Erfahrungen mit Fotobestellungen erh\u00f6hen sollte. Daf\u00fcr wurden 500 Nano & Micro Influencer – 100% Millenials durchschnittlich 28 Jahren alt – aus unserer engagierten trnd.fr-Community aktiviert. 91% von ihnen […]<\/p>\n","protected":false},"author":19,"featured_media":5541,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[183],"project_tag":[],"class_list":["post-6467","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-service-de"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project\/6467","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/comments?post=6467"}],"version-history":[{"count":0,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project\/6467\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/media\/5541"}],"wp:attachment":[{"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/media?parent=6467"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project_category?post=6467"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.territory-influence.com\/de\/wp-json\/wp\/v2\/project_tag?post=6467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}