{"id":14876,"date":"2022-05-30T10:55:57","date_gmt":"2022-05-30T10:55:57","guid":{"rendered":"https:\/\/www.territory-influence.com\/project\/nano-micro-influencers-para-from-plants\/"},"modified":"2023-06-22T07:42:04","modified_gmt":"2023-06-22T07:42:04","slug":"nano-micro-influencers-para-from-plants","status":"publish","type":"project","link":"https:\/\/www.territory-influence.com\/es\/project\/nano-micro-influencers-para-from-plants\/","title":{"rendered":"Nano & Micro Influencers para From Plants"},"content":{"rendered":"

[et_pb_section fb_built=\u00bb1″ admin_label=\u00bbHero\u00bb _builder_version=\u00bb4.16″ background_color=\u00bb#FF4E00″ background_image=\u00bbhttps:\/\/www.territory-influence.com\/wp-content\/uploads\/2020\/12\/circle-background-pattern.png\u00bb custom_padding=\u00bb67px|0px|67.1875px|0px|false|false\u00bb animation_style=\u00bbzoom\u00bb animation_intensity_zoom=\u00bb4%\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16″ custom_padding=\u00bb|||\u00bb animation_style=\u00bbslide\u00bb animation_direction=\u00bbtop\u00bb animation_intensity_slide=\u00bb3%\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.16″ text_font=\u00bbRoboto|500||on|||||\u00bb text_text_color=\u00bb#353740″ text_font_size=\u00bb16px\u00bb custom_margin=\u00bb||19px|||\u00bb animation_style=\u00bbslide\u00bb animation_direction=\u00bbbottom\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

ACTIVACI\u00d3N NANO & MICRO INFLUENCER<\/p>\n

[\/et_pb_text][et_pb_text module_class=\u00bbtt-white\u00bb _builder_version=\u00bb4.16″ text_font=\u00bb||||||||\u00bb header_font=\u00bbRoboto|900||on|||||\u00bb header_text_color=\u00bb#ffffff\u00bb header_font_size=\u00bb50px\u00bb header_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb|||\u00bb animation_style=\u00bbfade\u00bb header_font_size_last_edited=\u00bboff|desktop\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

Caso de \u00e9xito
<\/tt-underline>FROM PLANTS<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbCase Study Text\u00bb _builder_version=\u00bb4.16″ custom_margin=\u00bb|||\u00bb custom_padding=\u00bb110px||18px|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb0px|||||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text quote_border_color=\u00bb#FF4E00″ _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbRoboto|500|||||||\u00bb text_font_size=\u00bb16px\u00bb quote_font=\u00bbRoboto|300|on||||||\u00bb header_font=\u00bbRoboto|900|||||||\u00bb header_font_size=\u00bb45px\u00bb header_2_font=\u00bbRoboto|900|||||||\u00bb header_2_font_size=\u00bb30px\u00bb custom_padding=\u00bb||4px|||\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n

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Tuvimos el gran placer de trabajar con la marca <\/span>From Plants\u00a0que se centra en la relaci\u00f3n entre los seres humanos y las plantas mediante el desarrollo de suplementos naturales originales basados en composiciones de extractos de plantas.<\/span><\/p>\n

El objetivo principal de la campa\u00f1a era crear revuelo en las redes sociales para apoyar las ventas del producto. El objetivo de From Plants era tambi\u00e9n aumentar la notoriedad de la marca en Internet, recopilar rese\u00f1as cre\u00edbles de productos y generar contenidos de calidad.<\/p>\n

 <\/p>\n

300 nano y micro influencers, los descubridores del poder de las plantas<\/span><\/span><\/h2>\n

La campa\u00f1a cont\u00f3 con la participaci\u00f3n de 300 nano y micro influencers<\/a> apasionados por la vida sana y el uso de m\u00e9todos basados en plantas para potenciar sus capacidades naturales.<\/span><\/p>\n

<\/span>Cada participante recibi\u00f3 un kit de inicio VIP con una carta de bienvenida y 3 suplementos (Good Sleep para un sue\u00f1o reparador y una mayor facilidad para conciliar el sue\u00f1o, Less Stress para una mayor resistencia al estr\u00e9s y Deep Focus para una mejorar la concentraci\u00f3n).<\/p>\n

El verdadero poder de las plantas<\/span><\/span><\/h2>\n

Los contenidos de alta calidad de los influencers publicados en Instagram<\/a> y Facebook bajo los hashtags #discovermocroslin #fromplants inspiraron al p\u00fablico a utilizar formas naturales para mejorar el sue\u00f1o, aumentar la concentraci\u00f3n o aliviar el estr\u00e9s.<\/span><\/p>\n

1.364 piezas \u00fanicas de contenido<\/strong> fueron creadas por los participantes del proyecto. Gracias a la colaboraci\u00f3n con los creadores, m\u00e1s de 700 personas<\/strong> tuvieron la oportunidad de probar los suplementos naturales de From Plants.<\/span><\/p>\n

Los participantes en la campa\u00f1a compartieron sus opiniones y experiencias con la marca. El 96% de los participantes en el proyecto recomendar\u00edan los productos a sus amigos y familiares, y el 85% est\u00e1n decididos a comprarlos tras participar en la campa\u00f1a.<\/span><\/p>\n

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<\/span><\/p>\n

Durante la campa\u00f1a, la marca recibi\u00f3 muchos comentarios positivos sobre los productos, tanto en las redes sociales como en el sitio web oficial:<\/strong><\/span><\/p>\n

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\u00abUtiliz\u00e9 el suplemento ‘Deep Focus’. \u00a1Una revelaci\u00f3n! No me siento tan cansado como de costumbre, estoy m\u00e1s concentrado y todas las tareas a realizar est\u00e1n bien ordenadas en mi mente. No hay caos en las tareas diarias. Lo recomiendo a otros\u00bb. <\/em>Weronika<\/span><\/p>\n<\/blockquote>\n

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‘<\/em>‘Good Sleep es hasta ahora el \u00fanico suplemento From Plants que he podido probar y estoy impresionado. El sue\u00f1o es realmente intenso, as\u00ed como la recuperaci\u00f3n durante el sue\u00f1o.\u00bb <\/em>Tomasz<\/span><\/p>\n<\/blockquote>\n

<\/span><\/p>\n<\/div>\n<\/div>\n

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COMP\u00c1RTELO<\/span><\/h1>\n

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Explora el caso de \u00e9xito de influencer marketing para From Plants con 300 nano & micro influencers involucrados logr\u00f3 resultados impresionantes de visibilidad.<\/p>\n","protected":false},"author":35,"featured_media":13568,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[198],"project_tag":[820,827,826,380,787,378,784,786,407,588],"class_list":["post-14876","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-health-care-es","project_tag-best-influencer-campaigns","project_tag-campanas-de-marketing-suplementos","project_tag-campanas-suplementos","project_tag-case-study-es","project_tag-caso-de-exito","project_tag-influencer-marketing-es","project_tag-influencer-marketing-ejemplos","project_tag-mejores-campanas-de-influencer","project_tag-micro-influencer-es","project_tag-nano-influencers-es"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/project\/14876","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/comments?post=14876"}],"version-history":[{"count":8,"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/project\/14876\/revisions"}],"predecessor-version":[{"id":24561,"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/project\/14876\/revisions\/24561"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/media\/13568"}],"wp:attachment":[{"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/media?parent=14876"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/project_category?post=14876"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.territory-influence.com\/es\/wp-json\/wp\/v2\/project_tag?post=14876"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}