[et_pb_section fb_built=\u00bb1″ admin_label=\u00bbHero\u00bb _builder_version=\u00bb4.16″ background_color=\u00bb#FF4E00″ background_image=\u00bbhttps:\/\/www.territory-influence.com\/wp-content\/uploads\/2020\/12\/circle-background-pattern.png\u00bb custom_padding=\u00bb67px|0px|67.1875px|0px|false|false\u00bb animation_style=\u00bbzoom\u00bb animation_intensity_zoom=\u00bb4%\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16″ custom_padding=\u00bb|||\u00bb animation_style=\u00bbslide\u00bb animation_direction=\u00bbtop\u00bb animation_intensity_slide=\u00bb3%\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.16.0″ text_font=\u00bbRoboto|500||on|||||\u00bb text_text_color=\u00bb#353740″ text_font_size=\u00bb16px\u00bb custom_margin=\u00bb||19px|||\u00bb animation_style=\u00bbslide\u00bb animation_direction=\u00bbbottom\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n
MACRO & STAR INFLUENCERS<\/p>\n
[\/et_pb_text][et_pb_text module_class=\u00bbtt-white\u00bb _builder_version=\u00bb4.16″ text_font=\u00bb||||||||\u00bb header_font=\u00bbRoboto|900||on|||||\u00bb header_text_color=\u00bb#ffffff\u00bb header_font_size=\u00bb50px\u00bb header_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb|||\u00bb animation_style=\u00bbfade\u00bb header_font_size_last_edited=\u00bboff|desktop\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbCase Study Text\u00bb _builder_version=\u00bb4.16″ custom_margin=\u00bb|||\u00bb custom_padding=\u00bb110px||18px|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb0px|||||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbRoboto|500|||||||\u00bb text_font_size=\u00bb16px\u00bb header_font=\u00bbRoboto|900|||||||\u00bb header_font_size=\u00bb45px\u00bb header_2_font=\u00bbRoboto|900|||||||\u00bb header_2_font_size=\u00bb30px\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n
En Francia, ayudamos a L’OR Barista<\/a> a alcanzar sus objetivos: awareness y visibilidad online para la marca y sus productos, como as\u00ed tambi\u00e9n educaci\u00f3n de los consumidores sobre las caracter\u00edsticas espec\u00edficas de las c\u00e1psulas y consejos sobre su uso y consumo. Movilizamos a un equipo de 34 Macro & Stars Influencers<\/a> de Instagram, TikTok y Pinterest para un programa de 5 meses en torno al concepto creativo de \u00abLos 5 sentidos\u00bb. Cada uno de ellos ten\u00eda que ilustrar un sentido mediante un v\u00eddeo utilizando los hashtags oficiales de la campa\u00f1a: #LORBarista #MesSensEnEveil.<\/p>\n <\/p>\n El equipo recibi\u00f3 una caja premium en su casa para vivir la experiencia L’OR. Al abrirla encontraron una cafetera L’OR Barista Sublime, toda la gama de c\u00e1psulas L’OR y L’OR XXL, 2 tazas de caf\u00e9 y una tarjeta de bienvenida. El concepto creativo de la campa\u00f1a ayud\u00f3 definitivamente a los creadores a generar Reels & Stories de calidad en diferentes canales. Asimismo, activamos un Ad-Boosting en 5 contenidos para maximizar los resultados de la campa\u00f1a y la visibilidad de los productos. \u00a1Las impresiones crecieron de 8M a 12.4M en Instagram!<\/p>\n <\/span><\/p>\n <\/span><\/p>\n<\/div>\n<\/div>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,1_3,1_3″ _builder_version=\u00bb4.16.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb4.16.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_video src_webm=\u00bbhttps:\/\/www.territory-influence.com\/wp-content\/uploads\/2022\/08\/Monsieur-Laffaille-x-LOr-TikTok-long-format-logo-1.mp4″ _builder_version=\u00bb4.16.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_video][\/et_pb_column][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb4.16.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_video 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social boost aument\u00f3 el alcance org\u00e1nico en 4.4M de impresiones<\/h2>\n