{"id":36177,"date":"2024-04-25T08:45:20","date_gmt":"2024-04-25T08:45:20","guid":{"rendered":"https:\/\/www.territory-influence.com\/influencers\/macro-influencer\/"},"modified":"2024-05-30T14:18:22","modified_gmt":"2024-05-30T14:18:22","slug":"macro-influencer","status":"publish","type":"page","link":"https:\/\/www.territory-influence.com\/it\/influencers\/macro-influencer\/","title":{"rendered":"Macro Influencer"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”||0px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” admin_label=”CTA” _builder_version=”4.21.0″ custom_margin=”|||” custom_padding=”|||” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/www.territory-influence.com\/wp-content\/uploads\/2023\/11\/pexels-ron-lach-8357669-scaled.jpg” alt=”Macro influencers” title_text=”pexels-ron-lach-8357669″ align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.21.0″ animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” module_class=”tt-black mobile-headline” _builder_version=”4.21.0″ text_font=”Roboto|600|||||||” text_font_size=”18px” text_line_height=”1.8em” header_font=”Roboto|900|||||||” header_text_color=”#000000″ header_font_size=”65px” header_2_font=”Roboto|900|||||||” header_2_font_size=”55px” header_2_line_height=”1.4em” max_width_last_edited=”off|desktop” custom_margin=”200px|||-100px” custom_margin_tablet=”0px|||0px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”|||” custom_padding_last_edited=”off|desktop” animation_style=”fade” header_2_font_size_tablet=”50px” header_2_font_size_phone=”50px” header_2_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

MACRO
INFLUENCERS<\/h1>\n

[\/et_pb_text][et_pb_text admin_label=”Paragraph” _builder_version=”4.21.0″ text_font=”Roboto|700|||||||” text_text_color=”#000000″ text_font_size=”25px” text_line_height=”1.2em” header_font=”||||||||” header_2_font=”Muli|700|||||||” header_2_font_size=”50px” header_2_line_height=”1.4em” background_layout=”dark” max_width_last_edited=”off|desktop” module_alignment=”right” custom_margin=”|||” custom_padding=”|||” custom_padding_tablet=”30px|0px|30px|0px” custom_padding_phone=”” custom_padding_last_edited=”on|tablet” animation_style=”fade” global_colors_info=”{}”]<\/p>\n

Gli influencers macro sono creatori di contenuti professionisti con un seguito significativamente pi\u00f9 ampio e diversificato su piattaforme di social media, spesso con oltre 100k followers. Il loro raggio d\u2019azione si estende ben oltre il loro cerchio immediato, catturando un vasto pubblico con i loro contenuti coinvolgenti e ispiratori.<\/span><\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.territory-influence.com\/it\/contattaci\/” url_new_window=”on” button_text=”Lavorare con macro influencers” _builder_version=”4.21.0″ custom_button=”on” button_text_size=”25px” button_text_color=”#000000″ button_bg_color=”RGBA(255,255,255,0)” button_border_width=”3px” button_border_color=”#FF4E00″ button_border_radius=”0px” button_font=”Roboto|700|||||||” button_icon=”=||divi||400″ button_icon_color=”#000000″ background_layout=”dark” custom_margin=”|||” custom_margin_tablet=”30px|||0px” custom_margin_phone=”” custom_margin_last_edited=”on|phone” custom_padding=”|||” animation_style=”fade” button_border_radius_hover=”0px” global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”on” button_border_radius__hover=”0px” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#000000″ global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_4,1_4″ use_custom_gutter=”on” admin_label=”CTA” _builder_version=”4.16″ width=”100%” max_width=”100%” custom_margin=”|||” custom_padding=”0px|0px|0px|0px” use_custom_width=”on” width_unit=”off” custom_width_percent=”100%” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_cta button_url=”https:\/\/www.territory-influence.com\/it\/influencers\/” button_text=”Scopri altri tipi di influencer” module_class=”tt-white” _builder_version=”4.21.0″ header_font=”Roboto|700|||||||” header_text_color=”#ffffff” header_font_size=”45px” body_font=”Roboto|300|||||||” body_text_align=”left” body_text_color=”#ffffff” body_font_size=”22px” body_line_height=”1.2em” use_background_color=”off” custom_button=”on” button_text_size=”22px” button_text_color=”#ffffff” button_bg_color=”RGBA(255,255,255,0)” button_border_width=”3px” button_border_color=”#FF4E00″ button_border_radius=”0px” button_font=”Roboto|700|||||||” button_icon=”=||divi||400″ button_icon_color=”#ffffff” button_alignment=”left” max_width=”600px” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|desktop” module_alignment=”right” custom_margin=”10%||10%||false|false” custom_margin_tablet=”|||” custom_margin_phone=”|||” custom_margin_last_edited=”on|tablet” custom_padding=”|||10%” custom_padding_tablet=”|10%||” custom_padding_phone=”|60px||60px” custom_padding_last_edited=”on|phone” animation_style=”fade” header_font_size_tablet=”” header_font_size_phone=”40px” header_font_size_last_edited=”on|phone” button_border_radius_hover=”0px” global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”on” button_border_radius__hover=”0px” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”]<\/p>\n

Perch\u00e9 scegliere i macro influencers?<\/h2>\n

I macro influencers hanno la capacit\u00e0 di catturare e mobilitare grandi pubblici, rendendoli potenti partner per i brand che cercano di aumentare la loro visibilit\u00e0 e engagement. Lavorare con gli influencers macro pu\u00f2 portare a una maggiore esposizione del brand, tassi di engagement pi\u00f9 elevati e all\u2019instaurazione di connessioni durature con una vasta gamma di potenziali clienti. Attraverso una collaborazione strategica, aiutiamo i brand a sbloccare il pieno potenziale degli influencers macro, garantendo che il loro messaggio raggiunga il pubblico giusto e risuoni profondamente nel panorama digitale. <\/span><\/span> <\/span><\/p>\n

[\/et_pb_cta][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Credibilit\u00e0” image=”https:\/\/www.territory-influence.com\/wp-content\/uploads\/2023\/11\/Credibility.png” alt=”Credibilit\u00e0” image_icon_width=”60%” _builder_version=”4.21.0″ _module_preset=”default” header_font=”Roboto|700|||||||” header_text_align=”center” header_text_color=”#FF4E00″ header_font_size=”22px” body_font=”|300|||||||” body_text_color=”#FFFFFF” body_font_size=”16px” background_color=”#1a1a1a” custom_margin=”20px||10px||false|false” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}”]<\/p>\n

Gli influencer macro hanno costruito<\/span> la propria comunit\u00e0 e si sono<\/span> imposti come persone credibili e competenti nei rispettivi settori. Le loro raccomandazioni <\/span>sono considerate<\/span> affidabili e influenti.<\/span><\/span> <\/span><\/p>\n

[\/et_pb_blurb][et_pb_blurb title=”Ampio Reach” image=”https:\/\/www.territory-influence.com\/wp-content\/uploads\/2020\/12\/7-1.png” alt=”ROI” image_icon_width=”60%” _builder_version=”4.21.0″ _module_preset=”default” header_font=”Roboto|700|||||||” header_text_align=”center” header_text_color=”#FF4E00″ header_font_size=”22px” body_font=”|300|||||||” body_text_color=”#FFFFFF” body_font_size=”16px” background_color=”#1a1a1a” custom_margin=”20px||10px||false|false” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}”]<\/p>\n

Gli <\/span> influencer macro<\/span> hanno un seguito<\/span> ampio e diversificato,<\/span> il<\/span> che<\/span> significa<\/span> che <\/span> i brand<\/span> possono raggiungere un vasto<\/span> pubblico e generare<\/span> un alto livello di esposizione.<\/span><\/span> <\/span><\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Contenuto Professionale” image=”https:\/\/www.territory-influence.com\/wp-content\/uploads\/2020\/12\/7-2.png” alt=”Avis visuels” image_icon_width=”60%” _builder_version=”4.21.0″ _module_preset=”default” header_font=”Roboto|700|||||||” header_text_align=”center” header_text_color=”#FF4E00″ header_font_size=”22px” body_font=”|300|||||||” body_text_color=”#FFFFFF” body_font_size=”16px” background_color=”#1a1a1a” custom_margin=”20px||10px||false|false” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}”]<\/p>\n

Sanno come collaborare professionalmente con i brand, spesso sono supportati da un team dedicato in grado di gestire la loro gestione, account sui social media e campagne.<\/span><\/span> <\/span><\/p>\n

[\/et_pb_blurb][et_pb_blurb title=”Forti Associazioni di Brand” image=”https:\/\/www.territory-influence.com\/wp-content\/uploads\/2023\/11\/Brand-association-1.png” alt=”Associazioni di Brand” image_icon_width=”60%” _builder_version=”4.21.0″ _module_preset=”default” header_font=”Roboto|700|||||||” header_text_align=”center” header_text_color=”#FF4E00″ header_font_size=”22px” body_font=”|300|||||||” body_text_color=”#FFFFFF” body_font_size=”16px” background_color=”#1a1a1a” custom_margin=”20px||10px||false|false” custom_padding=”20px|20px|20px|20px|false|false” global_colors_info=”{}”]<\/p>\n

Da una collaborazione<\/span> con influencer macro, i brand possono<\/span> beneficiare del loro forte brand personale e della loro reputazione.<\/span> <\/span><\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” background_color=”#242424″ global_colors_info=”{}”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_2_font=”|700|||||||” header_2_font_size=”45px” global_colors_info=”{}”]<\/p>\n

Ecco alcuni esempi di collaborazioni
\n con Macro Influencers<\/span><\/h2>\n

[\/et_pb_text][et_pb_slider dot_nav_custom_color=”#FF4E00″ _builder_version=”4.21.0″ _module_preset=”default” body_font_size=”22px” background_color=”RGBA(255,255,255,0)” link_option_url=”https:\/\/www.territory-influence.com\/project\/macro-influencer-cupra\/ ” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][et_pb_slide heading=”Incoraggiare i viaggi con il Turismo Svizzero attraverso l’esperienza degli influencer ” button_text=”Scopri il caso” button_link=”https:\/\/www.territory-influence.com\/it\/project\/macro-influencers-per-swiss-tourism\/” video_url=”https:\/\/www.territory-influence.com\/wp-content\/uploads\/2023\/11\/Story_Katrin_Swiss-Tourism.mp4″ _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ header_font=”|700|||||||” header_font_size=”45px” body_font_size=”20px” custom_button=”on” button_border_width=”3px” button_border_color=”#FF4E00″ button_border_radius=”0px” button_use_icon=”on” button_icon=”=||divi||400″ button_icon_color=”#FFFFFF” button_on_hover=”on” hover_enabled=”0″ global_colors_info=”{}” sticky_transition=”on” sticky_enabled=”0″]<\/p>\n

Per attirare l’attenzione sulla Svizzera come destinazione turistica, abbiamo attivato 10 influencer macro ad alto raggio d’azione per il Turismo Svizzero. Ognuno di loro ha condiviso una Storia su Instagram basata su impressioni personali e immagini, ottenendo +1.19M di visualizzazioni.<\/span><\/span><\/p>\n

[\/et_pb_slide][et_pb_slide heading=”Migliorare la visibilit\u00e0 online e migliorare l’educazione dei consumatori per L’Or Barista” button_text=”Scopri il caso” button_link=”https:\/\/www.territory-influence.com\/it\/project\/macro-star-influencer-per-lor-barista\/” video_url=”https:\/\/www.territory-influence.com\/wp-content\/uploads\/2022\/08\/Monsieur-Laffaille-x-LOr-TikTok-long-format-logo-1.mp4″ _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ header_font=”|700|||||||” header_font_size=”45px” body_font_size=”20px” custom_button=”on” button_bg_color=”RGBA(255,255,255,0)” button_border_width=”3px” button_border_color=”#FF4E00″ button_border_radius=”0px” button_font=”||||||||” button_use_icon=”on” button_icon=”=||divi||400″ button_icon_color=”#FFFFFF” button_on_hover=”on” hover_enabled=”0″ global_colors_info=”{}” sticky_transition=”on” sticky_enabled=”0″]<\/p>\n

Abbiamo aiutato L’OR Barista a raggiungere i suoi obiettivi: awareness e visibilit\u00e0 online per il brand e i suoi prodotti e educazione dei consumatori sulle specificit\u00e0 delle capsule e consigli per l’uso\/consumo. Sono stati mobilitati 34 macro e star influencer per creare video sui social media, raggiungendo oltre 8M di impression organiche.<\/span><\/p>\n

[\/et_pb_slide][et_pb_slide heading=”Aiutando Cupra ad aumentare l’awareness di un concerto di beneficenza sponsorizzato dal brand” button_text=”Scopri il caso” button_link=”https:\/\/www.territory-influence.com\/it\/project\/macro-influencer-per-cupra\/” image=”https:\/\/www.territory-influence.com\/wp-content\/uploads\/2023\/12\/Cupra.png” _builder_version=”4.21.0″ _module_preset=”default” header_level=”h3″ header_font=”|700|||||||” header_font_size=”45px” body_font_size=”20px” custom_button=”on” button_bg_color=”RGBA(255,255,255,0)” button_border_width=”3px” button_border_color=”#FF4E00″ button_border_radius=”0px” button_font=”||||||||” button_use_icon=”on” button_icon=”=||divi||400″ button_icon_color=”#FFFFFF” button_on_hover=”on” hover_enabled=”0″ global_colors_info=”{}” sticky_transition=”on” sticky_enabled=”0″]<\/p>\n

Abbiamo<\/span> aiutato<\/span> Cupra <\/span> ad aumentare l’awareness online del<\/span> <\/span>concerto di beneficenza <\/span> sponsorizzato <\/span> dal brand attraverso i social media<\/span>. Abbiamo attivato un influencer macro per <\/span>aume<\/span>ntare<\/span> <\/span>il engagement <\/span> della community e guidare il traffico verso la pagina di vendita dei biglietti per generare conversioni.<\/span><\/p>\n

[\/et_pb_slide][\/et_pb_slider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_row admin_label=”Message Row” module_class=”tt-black” _builder_version=”4.21.0″ custom_margin=”|auto||auto|false|false” custom_padding=”|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.21.0″ text_font=”Roboto|700|||||||” text_text_color=”#737373″ text_font_size=”25px” header_font=”||||||||” header_2_font=”Roboto|700|||||||” header_2_text_align=”left” header_2_font_size=”45px” max_width_last_edited=”off|desktop” custom_margin=”|||” custom_padding=”|||” custom_padding_last_edited=”off|desktop” animation_style=”slide” animation_direction=”left” header_2_font_size_tablet=”” header_2_font_size_phone=”40px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Lasciaci un messaggio<\/h2>\n

o scrivi un email a: ciao-influence@territory.group <\/a><\/p>\n

[\/et_pb_text][et_pb_contact_form captcha=”off” email=”ciao-influence@territory.group” success_message=”Grazie, ti contatteremo presto!” submit_button_text=”Invia il tuo messaggio” module_id=”et_pb_contact_form_0″ module_class=”formtti” _builder_version=”4.21.0″ _unique_id=”e850a04f-dabd-41bc-a3ec-713206b63b92″ form_field_background_color=”rgba(26,26,26,0.08)” form_field_text_color=”rgba(0,0,0,0.6)” form_field_focus_text_color=”#FF4E00″ title_font=”Roboto|700|||||||” title_text_color=”#000000″ captcha_font=”Roboto||||||||” form_field_font=”Roboto|300|||||||” form_field_font_size=”18px” custom_button=”on” button_text_size=”25px” button_text_color=”#000000″ button_bg_color=”RGBA(255,255,255,0)” button_border_width=”3px” button_border_color=”#FF4E00″ button_border_radius=”0px” button_font=”Roboto|700|||||||” button_icon=”=||divi||400″ button_icon_color=”#000000″ button_custom_margin=”20px|240px|0px|0px|false|false” animation_style=”slide” animation_direction=”right” 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Pi\u00f9 informazioni riguardo il trattamento dei tuoi dati in relazione al modulo di contatto nelle <\/span>Privacy Notices.<\/span><\/a><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Scopri l’influenza macro con TERRITORY Influence. La collaborazione, il reach del pubblico e il engagement sono tutti trattati nei nostri contenuti.<\/p>\n","protected":false},"author":19,"featured_media":0,"parent":10365,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-36177","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t