{"id":10977,"date":"2021-09-16T10:24:40","date_gmt":"2021-09-16T10:24:40","guid":{"rendered":"https:\/\/www.territory-influence.com\/project\/nano-influencers-per-lo-shampoo-loreal-elvital-kur-in\/"},"modified":"2023-06-26T10:11:12","modified_gmt":"2023-06-26T10:11:12","slug":"nano-influencers-per-lo-shampoo-loreal-elvital-kur-in","status":"publish","type":"project","link":"https:\/\/www.territory-influence.com\/it\/project\/nano-influencers-per-lo-shampoo-loreal-elvital-kur-in\/","title":{"rendered":"Nano Influencers per L’Or\u00e9al Elvital"},"content":{"rendered":"

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NANO INFLUENCER<\/p>\n

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Case Study
L’or\u00e9al Elvital KUR-In-Shampoo<\/h1>\n

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Durante un’altra campagna di successo per L’Or\u00e9al Paris<\/a> abbiamo attivato 2500 Nano Influencers che hanno condiviso le loro esperienze e il loro entusiasmo per l’Elvital Kur-In-Shampoo e hanno diffuso la parola online e offline<\/a>. Abbiamo iniziato la campagna con una fase di pre-buzz per informare gli influencer sull’uso e i vantaggi del prodotto tramite un post sul blog trnd.com\/de. Abbinando i loro tipi di capelli, abbiamo diviso i partecipanti in tre diversi team di prodotti Kur-In: \u00d6l Magique, Dream Length e Color Glanz. <\/span><\/p>\n

Ogni influencer ha ricevuto una scatola di prodotti specifici per capelli per sperimentarli nella loro routine di cura dei capelli. Sono stati anche ispirati tramite blogpost, newsletter e supporto individuale via e-mail a condividere le loro esperienze online e con la famiglia e gli amici.<\/p>\n

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Pi\u00f9 di 4,2 milioni di persone raggiunte online.<\/h2>\n

Oltre a pi\u00f9 di 4,2 milioni. Le impressioni online, 317k persone sono state raggiunte attraverso conversazioni offline. Inoltre il 92% raccomanderebbe i prodotti L’Or\u00e9al Elvital Kur-In a familiari e amici. Inoltre abbiamo registrato pi\u00f9 di 12k contenuti generati dagli utenti. Guarda il video qui sotto per vedere pi\u00f9 dettagli e risultati di marketing.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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CONDIVIDI SU<\/h1>\n

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Abbiamo collaborato con L\u2019Or\u00e9al Paris con Nano Influencer che hanno condiviso le loro esperienze e il loro entusiasmo e hanno diffuso la parola online e offline<\/p>\n","protected":false},"author":19,"featured_media":9209,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[205],"project_tag":[388,387,386,598,720,596,597],"class_list":["post-10977","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-beauty-it","project_tag-case-study-it","project_tag-influencer-campaign-it","project_tag-influencer-marketing-it","project_tag-influencer-marketing-case-study-it","project_tag-le-migliori-campagne-di-influencer","project_tag-nano-influencer-it-2","project_tag-the-best-influencers-marketing-campaign-examples-it"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project\/10977","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/comments?post=10977"}],"version-history":[{"count":12,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project\/10977\/revisions"}],"predecessor-version":[{"id":25016,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project\/10977\/revisions\/25016"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/media\/9209"}],"wp:attachment":[{"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/media?parent=10977"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project_category?post=10977"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project_tag?post=10977"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}