{"id":11198,"date":"2021-09-20T12:29:38","date_gmt":"2021-09-20T12:29:38","guid":{"rendered":"https:\/\/www.territory-influence.com\/project\/macro-influencers-per-swiss-tourism\/"},"modified":"2023-06-26T09:19:42","modified_gmt":"2023-06-26T09:19:42","slug":"macro-influencers-per-swiss-tourism","status":"publish","type":"project","link":"https:\/\/www.territory-influence.com\/it\/project\/macro-influencers-per-swiss-tourism\/","title":{"rendered":"Macro Influencer per Swiss Tourism"},"content":{"rendered":"

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ATTIVAZIONE DI MACRO INFLUENCER<\/p>\n

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Case Study
sWISS TOURISM<\/h1>\n

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Basandoci sullo slogan “I need Switzerland” (Ho bisogno della Svizzera) e sull’implementazione di successo dello scorso anno, abbiamo nuovamente attivato 10 high-reach macro influencer<\/a> per il Svizzera Turismo, arttirando l’attenzione sulla Svizzera come destinazione di viaggio e aumentando il desiderio di viaggiare all’interno delle loro comunit\u00e0.<\/p>\n

Gli influencer convincono grazie a esperienze di viaggio autentiche e personali.<\/h2>\n

Attraverso una singola Instagram<\/a> Story ciascuno, gli influencer motivano la loro community a scoprire le fantastiche offerte di viaggio sul sito web di Svizzera Turismo e a considerare la Svizzera come una destinazione di viaggio per le loro prossime vacanze, atttaverso il racconto di esperienze personali passate e fantastiche immagini.<\/p>\n

Nel complesso, siamo riusciti a ottenere un’elevata visibilit\u00e0 per Svizzera Turismo e le sue offerte di viaggio con oltre 1,19 milioni di visualizzazioni su tutti i contenuti della campagna (Instagram Stories). Il totale di 5.263 clic sui link indica che i follower erano ancora una volta molto interessati alla campagna e sono stati felici di scoprire le offerte di viaggio di Svizzera Turismo. In ogni caso, la voglia di viaggiare \u00e8 certamente aumentata.<\/p>\n<\/div>\n<\/div>\n

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CONDIVIDI SU<\/h1>\n

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Abbiamo lavorato con Swiss Tourism, attirando l\u2019attenzione sulla Svizzera come destinazione di viaggio e aumentando il desiderio di visitarla.<\/p>\n","protected":false},"author":19,"featured_media":9738,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[213],"project_tag":[388,387,386,598,720,594,597],"class_list":["post-11198","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-leisure-it","project_tag-case-study-it","project_tag-influencer-campaign-it","project_tag-influencer-marketing-it","project_tag-influencer-marketing-case-study-it","project_tag-le-migliori-campagne-di-influencer","project_tag-macro-influencer-it","project_tag-the-best-influencers-marketing-campaign-examples-it"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project\/11198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/comments?post=11198"}],"version-history":[{"count":12,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project\/11198\/revisions"}],"predecessor-version":[{"id":24961,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project\/11198\/revisions\/24961"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/media\/9738"}],"wp:attachment":[{"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/media?parent=11198"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project_category?post=11198"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.territory-influence.com\/it\/wp-json\/wp\/v2\/project_tag?post=11198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}