{"id":16545,"date":"2022-08-08T10:52:39","date_gmt":"2022-08-08T10:52:39","guid":{"rendered":"https:\/\/www.territory-influence.com\/project\/makro-influencer-jako-promotor-koncertu-charytatywnego\/"},"modified":"2022-08-08T11:45:51","modified_gmt":"2022-08-08T11:45:51","slug":"makro-influencer-jako-promotor-koncertu-charytatywnego","status":"publish","type":"project","link":"https:\/\/www.territory-influence.com\/pl\/project\/makro-influencer-jako-promotor-koncertu-charytatywnego\/","title":{"rendered":"Makro Influencer, jako promotor koncertu charytatywnego"},"content":{"rendered":"\n[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Hero&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;#FF4E00&#8243; background_image=&#8221;https:\/\/www.territory-influence.com\/wp-content\/uploads\/2020\/12\/circle-background-pattern.png&#8221; custom_padding=&#8221;67px|0px|67.1875px|0px|false|false&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;4%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;top&#8221; animation_intensity_slide=&#8221;3%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16.0&#8243; text_font=&#8221;Roboto|500||on|||||&#8221; text_text_color=&#8221;#353740&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;||19px|||&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<p>MAKRO INFLUENCER<\/p>[\/et_pb_text][et_pb_text module_class=&#8221;tt-white&#8221; _builder_version=&#8221;4.16.0&#8243; text_font=&#8221;||||||||&#8221; header_font=&#8221;Roboto|900||on|||||&#8221; header_text_color=&#8221;#ffffff&#8221; header_font_size=&#8221;50px&#8221; header_line_height=&#8221;1.1em&#8221; custom_margin=&#8221;|||&#8221; animation_style=&#8221;fade&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<h1>Case Study<br \/><tt-underline><\/tt-underline>makro influencer, jako promotor festiwalu charytatywnego<\/h1>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Case Study Text&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;110px||18px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-40px||||false|false&#8221; custom_padding=&#8221;0px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.16.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Roboto|500|||||||&#8221; text_font_size=&#8221;16px&#8221; header_font=&#8221;Roboto|900|||||||&#8221; header_font_size=&#8221;45px&#8221; header_2_font=&#8221;Roboto|900|||||||&#8221; header_2_font_size=&#8221;30px&#8221; global_colors_info=&#8221;{}&#8221;]<div class=\"item-padd-mob section-text text-block \">\n<div class=\"simple-text md\">\n<p>W lipcu 2022 roku <strong>wspierali\u015bmy mark\u0119 Cupra<\/strong>, lidera bran\u017cy motoryzacyjnej, w promowaniu charytatywnego festiwalu <span style=\"color: #000000;\"><strong>\u201ePedralbes Festival\u201d<\/strong><\/span>. Kwota zebrana z bilet\u00f3w festiwalowych zosta\u0142a przekazania fundacji medycznej dr. Bonaventura Clotet, organizacji zajmuj\u0105cej si\u0119 profilaktyk\u0105, diagnostyk\u0105 i leczeniem chor\u00f3b zaka\u017anych.<\/p>\n<h3><strong>1 Makro Influencer, 293 tys. zasi\u0119g<\/strong><\/h3>\n<p>Anga\u017cowanie tw\u00f3rcy podczas kampanii promuj\u0105cej festiwal mia\u0142o na celu <strong>promowanie wydarzenia w sieci<\/strong>, <strong>zaanga\u017cowanie spo\u0142eczno\u015bci<\/strong> i <strong>przekierowywanie ruchu na stron\u0119<\/strong> sprzeda\u017cy bilet\u00f3w.<\/p>\n<p>Aby osi\u0105gn\u0105\u0107 wyznaczone cele, zaanga\u017cowali\u015bmy do kampanii makro influencera z kategorii lifestyle, kt\u00f3rego wi\u0119ksza cz\u0119\u015b\u0107 spo\u0142eczno\u015bci mieszka\u0142a w Barcelonie, w mie\u015bcie, w kt\u00f3rym odbywa\u0142 si\u0119 koncert. Tw\u00f3rczyni <a href=\"https:\/\/www.instagram.com\/holacuore\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ff6600;\">@holacuore<\/span><\/a> opublikowa\u0142a na swoim profilu na Instagramie 6 stories (2 przed koncertem i 4 w jego trakcie) oraz posty, w kt\u00f3rych zosta\u0142 oznaczony organizator festiwalu, marka @cupra_esp i fundacja @fundaciolluita.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<div class=\"item-padd-mob section-text text-block \">\n<div class=\"simple-text md\">\n<p><span><strong>Sprawd\u017a wi\u0119cej inspiruj\u0105cych<\/strong>\u00a0<\/span><strong><a href=\"https:\/\/www.territory-influence.com\/pl\/case-studies\/\">kampanii influencer marketingowych<\/a><\/strong><span>.<\/span><\/p>\n<\/div>\n<\/div>[\/et_pb_text][et_pb_video src=&#8221;https:\/\/youtu.be\/AbciYDsq13g&#8221; _builder_version=&#8221;4.16.0&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;90%&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; 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Kwota zebrana z bilet\u00f3w festiwalowych zosta\u0142a przekazania fundacji medycznej dr. Bonaventura Clotet, organizacji zajmuj\u0105cej si\u0119 profilaktyk\u0105, diagnostyk\u0105 i leczeniem chor\u00f3b zaka\u017anych. 1 Makro Influencer, 293 tys. zasi\u0119g Anga\u017cowanie tw\u00f3rcy podczas kampanii [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":16167,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[280],"project_tag":[281,282,259,261,278,260,263,262],"class_list":["post-16545","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-automotive-pl","project_tag-case-study-2","project_tag-influencer","project_tag-influencer-marketing-pl","project_tag-influencerzy","project_tag-kampania-influencer-marketingowa-przyklady","project_tag-kampania-influencerska","project_tag-najlepsze-kampanie-influencerskie","project_tag-nano-influencerzy"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/project\/16545","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/comments?post=16545"}],"version-history":[{"count":6,"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/project\/16545\/revisions"}],"predecessor-version":[{"id":16552,"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/project\/16545\/revisions\/16552"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/media\/16167"}],"wp:attachment":[{"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/media?parent=16545"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/project_category?post=16545"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.territory-influence.com\/pl\/wp-json\/wp\/v2\/project_tag?post=16545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}