MICRO & MACRO INFLUENCER ACTIVATION
Once again, Territory Influence collaborates with Laboratorios Ordesa, a company specialized in food and nutrition for children, to generate brand awareness for its Imunoglukan P4H. 2 macro and 3 micro influencers were activated to help Ordesa achieve its objectives. Ordesa wants to publicize its food supplement, generating notoriety within the target and creating relevant content on social media, so that parents recommend the product to their friends and family.
+1M impressions generated via Social Boost of authentic UGC.
The influencer team generated a total of 1,116,562 social media impressions through entertaining and informative content – reaching a total audience of 637,609 people. Below, you can find what Lydia Portero, the Brand Manager Pediatría Ordesa, say about working with us: “I am delighted with the entire campaign Territory Influence has managed. The influencers were very professional in their publications, sharing their experiences with the use of Imunoglukan® P4H, through quality content. They achieved good engagement and very positive comments from their followers who use or used the product and shared their satisfaction with the community. As the head of the brand, I love reading these testimonials and seeing how our product helps and will continue to help many families”.