WEBINARS & REPLAYS

Check our webinar calendar to watch our video replays and to take part in our future online events. Seven language options are often available, let us know if you need specific materials or have questions. 

2023 WEBINARS & EVENTS

AI & MarTech - Marketing ROI

#December: CPG Evolution in 2024: Success Stories and Trends

AI and MarTech are reshaping the CPG landscape, with the potential to increase CPG sales by 15% and slash marketing costs by 30% in 2024. KEENFOLKS have asked our Executive Director Rafael Schwarz, how CPG companies can improve their marketing ROI by leveraging AI and MarTech. Watch the replay to get exclusive insights and case studies!

Influencer Marketing Trends 2024

#November: 2024 Marketing Trends Roundtable

Here’s that time when we, as marketers, start to reflect on the past and plan the new year accordingly. In this roundtable discussion, we’ll delve into the hottest trends that will shape the social media marketing landscape in 2024. This is your chance to stay ahead of the curve and prepare for the new year.

Webinar - Community Commerce

#September: From Scrolling To Shopping

In the world of online shopping, nothing matters more than brand authenticity. Community Commerce empowers brands to connect with their audience on a deeper level by fostering genuine interactions and leveraging collective influence. When we talk about community commerce, we’re talking about the union between content, community, and commerce. But how do brands find their perfect match?

Twitch Webinar

#May: The Power of Twitch for Influencer Marketing

With Twitch you could reach up to 31 million people everyday. Based on our latest survey with over thousands of consumers across Europe, we’ll deep dive into the power of Twitch for brands #morethangaming. But we will also provide best practices of successful streamer marketing campaigns and insights from a Twitch expert.

Webinar Territory with Sprinklr about Content Marketing

#February: Easier Content in Harder Times

The number of channels is rising such as the expectation of tailor made communication – leading to a content marketing challenge for every marketers! In this webinar, we give 7 tips on producing, planning, and analyzing content – without doubling your budgets. Learn from the experts and best practices from major brands. 

2022 WEBINARS & EVENTS

TikTok Webinar with TERRITORY Influence

#November: Unlock your Ads' Full Potential with Influencer Marketing

Do you make sure to let your advertising work to its full potential? With data from the latest media reaction report by Kantar and in-depth case studies, we show you how influencer marketing can offer an effective way to reach consumers where they want to.

TikTok Webinar with TERRITORY Influence

#September: Skill up with Pinterest

How can brands benefit from the ROI of Pinterest and Return on Inspiration they need? How can creators help turn ideas into action? In Collaboration with Pinterest.

TikTok Webinar with TERRITORY Influence

#June: TikTok for Marketers | Learn from Consumers & Creators

How can brands leverage the “edutainment” trend on TikTok? We surveyed 33,000 Europeans and turned their insights into practical marketing tips. In Collaboration with London Research.

M2M Webinar

#April: The Best Practices of Influencer Marketing

Edition N°2 to get the keys-to-success for collaborating with nano, micro, macro and/or star influencers. The summary of #M2M (Marketers to Marketers) discussions across Europe and 6 concrete case studies.

2021 WEBINARS & EVENTS

2022 Influencer Marketing Trends

#December: 2022 Influencer Marketing Trends

Let our influencer experts guide you through the 5 most important social trends, challenged by 52,500+ insights from consumers, and completed with a live testimonial from a content creator.

Open Eyes Economy Summit 2021

#November: Open Eyes Economy Summit 2021

Rafael Schwarz, Executive Director at TERRITORY Influence, was part of an inspirational round table about “Robbing Or Saving? The Cultural Impact of Streaming” for the Music industry.

CMO Digital Summit 2021

#October: CMO Digital Summit 2021

Sense check your approach with likeminded industry experts, sharing insight on business-critical challenges and disruptive technology and drive your industry forward collaboratively.

Territory Influence x Talkwalker Webinar

#September: The Best Practices of Influencer Marketing

Get the keys-to-success for collaborating with content and conversation creators by entering our #M2M (Marketers to Marketers) discussions based on concrete case studies.

Territory Influence x Talkwalker Webinar

#June: It's a Match! How to Become a Love Brand?

Understand how certain brands adopted the “new normal” and became true love brands with the help of influencers. In collaboration with Talkwalker, social listening partner.

Territory x FUTR Europe 2021

#May: Influencer Marketing | Gateway to Insights & Data

Discover how brands can work with influencers to fuel data capture, improve (re)targeting, lower digital CPM, optimize DTC models, and collect consumer insights. Conference from FUTR Europe 2021.

Territory Influence x IRI Webinar

#April: Nano Influence | 4€ ROI with Zero Followers

Find out how to effectively boost sales and measure the impact of offline peer-to-peer recommendations. In collaboration with our IRI partner, one of the original innovators in big data.

Territory Influence Webinar with Macromedia University

#February: Survival Guide To Social Media Influencers

Discover a new value-based typology and tips that can maximize your campaign outcomes. The result of a survey with Macromedia University involving 46,000 Nano, Micro, Macro influencers.

2020 WEBINARS

Webinar with Kantar

#November: 2021 Influencer Marketing Strategies

How to leverage the long-term brand building impact of nano, micro, macro & star influencers? In collaboration with Kantar.

Webinar with gominga

#September: The Power of Ratings & Reviews

How to generate and manage online Ratings & Reviews for your brand? In collaboration with gominga – the e-commerce expert.

Webinar with TERRITORY Group

#June: Recovery Society

What does the world look like after the pandemic? Discover our 11 theses challenged by over 37,000 consumers across Europe.

Covid19 Webinar

#April: Covid-19 Research

What is the impact for consumers & brands in Europe?