What’s up in the influencer world?
6 Tips For Your 2022 Christmas Marketing Strategy
After giving you 6 key insights to apply to your marketing strategy for this holidays season, here's part 2 so you can finish the year successfully! 6 Tips To Enhance Your Marketing Strategy...
[Infographic] Boost your influencer marketing strategy
According to Kantar, successful advertising reaches the right people, in the relevant context, with excellent content. How can influencers help brands to ensure reach, receptivity, and effectiveness...
6 Insights To Level Up Your Marketing This Holiday Season
What should be your marketing strategy this festive season? We are sharing 6 tips and insights to level up your marketing strategy this holiday season.
The best moments to start a ratings & reviews campaign
When is it a good idea to implement ratings & reviews campaign? In just a few years, ratings & reviews have become a reliable source of information that influences consumers' purchasing...
Creators: are you ready to monetize through YT Shorts?
While new social media continue to appear on the market, YouTube is the giant par excellence of the video format. In recent years, TikTok has become its fiercest competition. That is why a year and...
Why do brands rely on collaboration with nano influencers?
Collaboration with nano influencers Influencer marketing is not just the domain of big brands. More and more companies are choosing to collaborate with influencers on social media. One of the most...
Virtual Influencers and their Social Media Appeal to Brands in the Metaverse
Apealling to customers and similar to their human counterparts, virtual influencers can complement influencer marketing strategies.
Is BeReal the next big social media?
What is BeReal app? BeReal is an emerging photo-based social media that aims to differentiate itself from Instagram and TikTok through the authenticity of its content. Be Real was launched in 2019...
Everything You Need to Know about the Reversed Instagram Updates
At the end of July, Instagram reversed recent changes to the platform to reduce the video content pushed to users in response to widespread backlash.
Why Influencers are Key to Building a Powerful Online Brand Community
In the era of social media, influencers are key to building a powerful online brand community and more personal consumer connections to drive business growth.
[Infographic] TikTok for marketers: Learning from consumers
With over 1 billion people connecting every month to laugh, learn and discover something new, TikTok is the growth platform of the future. In fact, it already is. It’s not just Gen Z making dance...
Pros & Cons of the Creator Marketplace for brands
TikTok and Instagram strive to make it easy for creators to work across platforms. The Marketplace is where this happens. If you have already created or participated in a professional influencer...
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