5 reasons why influencer marketing matters

5 reasons why influencer marketing matters

Measuring success in influencer marketing  Influencer marketing has emerged as a powerful tool for brands to connect with their target audience. When seamlessly integrated into an overall marketing plan, leveraging influence addresses a brand’s most critical...
How to measure success in influencer marketing?

How to measure success in influencer marketing?

Measuring success in influencer marketing  Assessing the measurement of influencer marketing campaigns continues to pose a challenge for marketers who aim to gain concrete and data-backed insights into their efforts. In this article, we ask you some questions on the...
[Infographic] Pinterest Users Survey

[Infographic] Pinterest Users Survey

Pinterest gives people their next great idea. It’s a one-stop shop for inspiration, new products, and new possibilities. With more than 400 million users every month, how can brands benefit from the ROI of Pinterest – Return on Inspiration? How can...