Macro & Micro Influencers for Apivita Queen Bee

Macro & Micro Influencers for Apivita Queen Bee

MACRO & MICRO INFLUENCERS Case StudyQUEEN BEE BY APIVITA Introduction and Context Since 1979, Apivita has been a pioneer in the production of innovative natural cosmetics. In early 2024, the company once again entrusted Territory Influence to achieve its strategic...