400 People, One Christmas with Trapa

400 People, One Christmas with Trapa

NANO & MICRO INFLUENCERS Case Study Christmas with Trapa Trapa: Finding a Place at the Heart of Christmas When we think of Christmas, our minds don’t go to discounts or campaigns. We think of long family dinners, of our grandmother’s chocolate desserts, of...
Nano and Micro Influencers for NESCAFÉ® Farmers Origins

Nano and Micro Influencers for NESCAFÉ® Farmers Origins

NANO & MICRO INFLUENCERS Case StudyNESCAFÉ® FARMERS ORIGINS To increase awareness of the NESCAFÉ® Farmers Origins coffee line, the brand launched a campaign focused on authentic consumer experiences. The objective was to reach potential customers through real,...