by Pamela KESNER | Jul 17, 2025
NANO & MICRO INFLUENCERS Case StudyNESCAFÉ CAPPUCCINO A recommendation-first campaign grounded in real conversations To build product awareness and trust around NESCAFÉ Cappuccino in Hungary by leveraging peer-to-peer recommendations and real product experience in...
by Pamela KESNER | Jul 11, 2025
NANO INFLUENCERS ACTIVATION Case StudyHiPP Combiotik To increase awareness and trust in HiPP Combiotik among mothers of children aged 12–24 months in Hungary – through peer recommendations, product experiences, and word-of-mouth (WOM) – both online and offline. 👶...
by Pamela KESNER | Mar 26, 2025
NANO & MICRO INFLUENCERS Case StudyNESCAFÉ® FARMERS ORIGINS To increase awareness of the NESCAFÉ® Farmers Origins coffee line, the brand launched a campaign focused on authentic consumer experiences. The objective was to reach potential customers through real,...
by Martin Castaneda | Mar 18, 2025
NANO & MICRO INFLUENCERS Case StudyMahón-Menorca cheese D.O.P. The soul of Menorca in every bite Imagine discovering a cheese that embodies the essence of Menorca—a product shaped by tradition and time. This is how Mahón Menorca D.O.P. cheese is born, crafted...
by Natasha DUIC | Feb 19, 2025
NANO & MACRO INFLUENCERS Case Study Annual campaign for L’OR Jacobs Douwe Egberts (JDE Coffee) is recognized as the world’s leading coffee company, headquartered in the Netherlands, with a presence in over 80 countries. Recently, its team in Italy reached...
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