by Natasha DUIC | Jul 20, 2022
MACRO INFLUENCER Case StudyCUPRA “PEDRALBES FESTIVAL” We accepted the challenge of helping Cupra, the leader in cutting-edge automotive technology, to increase awareness of the benefit concert of the British singer Joss Stone at the Pedralbes Festival, sponsored by...
by Agnes Maruzsi | Mar 9, 2021
MACRO INFLUENCERS Case StudyBMW sErie 1 With the launch of the new 1 Series, BMW took a completely new approach to communication: For the first time, the Munich-based car manufacturer was presenting itself with a campaign on the trendy social media platform TikTok in...
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