by Martin Castaneda | Mar 18, 2025
NANO & MICRO INFLUENCERS Case StudyMahón-Menorca cheese D.O.P. The soul of Menorca in every bite Imagine discovering a cheese that embodies the essence of Menorca—a product shaped by tradition and time. This is how Mahón Menorca D.O.P. cheese is born, crafted...
by Natasha DUIC | Feb 19, 2025
NANO & MACRO INFLUENCERS Case Study Annual campaign for L’OR Jacobs Douwe Egberts (JDE Coffee) is recognized as the world’s leading coffee company, headquartered in the Netherlands, with a presence in over 80 countries. Recently, its team in Italy reached...
by Pamela KESNER | Sep 25, 2024
NANO & MICRO INFLUENCERS Case StudyMILLI In April 2024, we partnered with Milli to boost consumer awareness of two new limited-edition dessert flavors: Milli Ananász-Kókuszos Krémtúró (pineapple-coconut) and Milli Karamellás Körtés Krémtúró (caramel-pear). The...
by Natasha DUIC | Aug 2, 2024
NANO & MICRO INFLUENCERS Case Study Burgo de Arias Protein Plus Product Innovation: Burgo de Arias Protein Plus In 2022, Mantequerias Arias, the leading company in the fresh cheese market in Spain, decided to respond to new consumer needs and market trends by...
by Alina Bilan | Jul 11, 2024
NANO INFLUENCER Case StudybIfi As part of BiFi´s out-of-home campaign, they asked us to raise awareness and increase in-store demand with nano influencers. We were also assigned to generate claims for further communication activities. BiFi is a typical salami snack...
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