by Pascale VIGENER | Jul 22, 2021
NANO & MICRO INFLUENCER ACTIVATION Case StudyDEMAK’UP During the month of Halloween, we supported a Demak’Up innovation (Essity Group) by increasing its awareness and brand engagement. We made people talk about the new products to spread recommendations...
by Pascale VIGENER | Jul 22, 2021
NANO, MICRO & MACRO INFLUENCER ACTIVATION Case StudyPhilips OneBlade For Philips OneBlade razors, we recruited a team of 130 nano & micro and 5 macro influencers in Hungary. The goal was to generate premium trials and savvy, quality online content, especially...
by Pascale VIGENER | Jul 7, 2021
NANO INFLUENCERS Case StudyL’oréal Elvital KUR-In-Shampoo During another successful campaign for L’Oréal Paris we activated 2500 Nano Influencers who shared their experiences and enthusiasm about the Elvital Kur-In-Shampoo and spread the word online and...
by Pascale VIGENER | Jul 5, 2021
MICRO INFLUENCERS Case StudyPharmaceris REGENOVUM In May in Poland we celebrate Mother’s Day. It was a perfect time for Pharmaceris to introduce its line of Pharmaceris REGENOVUM dermocosmetics for mature skin care! Femininity is beautiful at any age, so...
by Pascale VIGENER | Jul 2, 2021
NANO INFLUENCERS Case Studyhépar (nestlé) Hépar is a water brand that offers an effective and natural solution to transit problems. In France, it has a strong awareness but suffered from a decrease of media investment. Therefore, the marketing team was looking into...
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